A signing ceremony was held on March 9 in Shanghai for a Shaoxing rice wine to be a designated wine in the banquet hall of the Chinese Pavilion at Dubai World Expo 2021.

An iconic brand in China’s rice wine industry which is reputed as “the crown of Oriental wine”, Guyue Longshan Rice Wine, originated from the Shaoxing city of east China’s Zhejiang province, and has been exported to more than 40 countries and regions such as Japan, Southeast Asia, Europe and the United States. Before the Dubai expo, it also shone at the Panama Pacific International Exposition 1915 and the 2010 Shanghai World Expo.

China is one of the earliest countries that confirmed participation in this event, which is rescheduled to be held from October 1 to March 31, 2022.Covering an area of 4,636 square meters, the Chinese Pavilion is currently the largest pavilion in the Dubai expo park except for the host UAE Pavilion.

In the view of Wang Hui, head of business operations of the Chinese banquet hall, the Dubai World Expo is an excellent platform to promote Chinese culture and brands to the world. In the banquet hall, visitors can have an in-depth experience of Chinese food culture.