Welcome to english.eastday.com.Today is
Follow us @
Contribute to us!

Latest

Shanghai

Business

Culture

China

World

Pictures

Topics

Life

Services

Home >> Latest >> Article
2020 Shanghai Book Fair ends in success
By:An Ranran  |  From:english.eastday.com  |  2020-08-20 16:54

The seven-day 2020 Shanghai Book Fair, in its 17th edition, ended on Tuesday. Despite the impact of the unexpected epidemic, the fair this year has seen numerous reading events both online and offline, attracting numerous visitors to enjoy the fun of reading.

Due to the Covid-19 epidemic, lots of domestic and international book fairs have been canceled or delayed. Shanghai has taken many preventative measures to ensure the safety of visitors and staff. According to the regulations, visitors had to register with their identity cards in advance, show health codes and get their temperatures checked before entering the venue. The organizers also limited the number of daily visitors.

In addition to these physical precautions, this year’s fair also held online platforms to satisfy the demands of people who couldn’t come to Shanghai. A lot of big-name publishers, including Shanghai Century Publishing Group, East China Normal University Publishing and Yue Yue Book, introduced the latest books and best sellers on livestreaming platforms, which boosted sales.

Statistics show that by Monday, online events had been watched over 6 million times and online pages related to the fair had been visited about 114 million times. The fair this year made innovations in both content and form, promoting the development of bookstores and stimulating consumer enthusiasm.

Launched in 2004, the Shanghai Book Fair has grown into a big cultural festival for both locals and visitors. Next year, the fair will celebrate its eighteenth anniversary.

Share