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City’s book fair turns a new leaf
From:Shanghai Daily  |  2019-08-15 07:29

The Shanghai Book Fair opened yesterday with more than 160,000 titles, nearly 500 authors visiting and almost 1,300 reading events planned.

More than 500 new books will debut during the weeklong fair, including e-books and audio books. In addition to the main venue at the Shanghai Exhibition Center, seminars, exhibitions and interactive virtual reality experiences will be hosted at more than 100 venues around the country.

“It’s nice to have an occasion like the book fair every year to remind me that I ought to read more, especially when seeing people of different ages queuing up for the book fair,” said second-year college student Wang Lin who came with a few schoolmates early in the morning.

“I came here last year for the first time and it was quite different from what I expected of a book fair. I was reluctant last time because I thought it would just be all books.”

The book fair used to attract bookworms for discounted and new books, but publishers and bookstores are increasingly adding more attractions, from book-related products such as mobile phone cases or postcards to interactive experiences.

Live broadcasting of the activities on various streaming sites is also increasingly used to reach more readers.

Many new books featured at the fair are related to the upcoming 70th birthday of the People’s Republic of China, while writers and publishers have strivento make related stories more vivid and attractive while remaining realistic.

“Many young people are not so familiar with our recent history anymore,” said Liu Tong, whose recent book about the liberation of Shanghai has been well received.

“I found very vivid stories recorded by those who fought the battles when I was doing the research. And that’s the kind of material we need.”

Participating publishers have also brought many Internet novels, which are especially attractive to young readers.

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