Agriculture giant eyes profit in tourism
3/10/2004 10:28
Shanghai Agriculture Industry and Commerce (Group) Co Ltd, the city's largest
state-owned agricultural conglomerate, said yesterday it will focus on tourism
next year as another major profit engine. It has recently been investing in
Haiwan State Forest Park in Fengxian District. The company, which owns such
business units as Bright Dairy, Haifeng Rice and Kedi and Alldays convenience
stores among others, will open the first phase of the park next year as a major
tourist site in the district. It is trying to attract tourists who are
interested in country life, said company general manager Cao Shumin. The park
is planned to cover 3,200 hectares and its first phase of construction has been
completed. At another one of its holdings, the Flower Harbor, China's largest
flower growing base located at the Donghai Farm in the city's Nanhui District,
the company is building Netherlands Park, copying it from the original in
Holland. It is collecting all varieties of the world's tulips to be displayed in
the new park. The park is expected to be finished in March and will host
flower exhibitions. In addition, the company will open a 2,000-square-meter
museum at Fengxian District's Wusi Farm, displaying photos and articles of
historic scenes over 50 years ago when people reclaimed land from the sea at the
site. "We hope agriculture-related tourism will bring additional profits to
the firm which earns its major profits from agriculture, retail and real
estate," Cao said.
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