Chinese television channel to broadcast in Mexico
1/6/2007 16:10
Mexico's Televisa television station and China Central Television
(CCTV) announced yesterday that the Mexican broadcaster would begin cable
transmissions of CCTV's programs dubbed in Spanish in Mexico next
week.
Chinese Ambassador to Mexico Yin Heng Min said the broadcast of CCTV
programs is the first step in implementing the cooperation agreement that was
signed with Televisa last month.
"The start of transmissions is a sign of the
strengthening of relations between the two countries and Mexican society can now
see today's China," Yin said.
Televisa Vice President Jose Baston said that
although entering the Chinese market is a big challenge, Televisa's objective is
to establish an excellent commercial relationship with China.
Televisa said
it has signed a deal with the Chinese government to make Chinese versions of its
most successful programs, including the reality show "Dancing for a Dream," and
its world-famous soap operas, which are dubbed into more than 50
languages.
Televisa has already tested the market by dubbing four soap operas
into Mandarin Chinese since 2000 for broadcast in China, where they have been
hits, the company said.
Baston said co-production agreements on television
series in Mandarin Chinese were also expected to be
signed.
Xinhua
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