Nearly one hundred celebrities gathered in Beijing to lend their support to China's digital film industry on Thursday evening.

The eighth Lily Awards, organized by China Central Television's movie channel (CCTV-6) was held at the Shangri-La Hotel, China's portal website Sina reported on Friday.

The awards ceremony honors outstanding contributions to the country's digital film industry, especially films made for TV.

A star-studded line-up attended the event, including directors Gu Chang wei and Tian Zhuangzhuang, veteran actors Pu Cunxin, Ge You and starlets Lu Yi, Su Li and Fan Bingbing.

Compared to traditional films, TV movies involve low-cost, fast production techniques. They are usually shot using digital video cameras.