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Selling Haibao
20/3/2008 10:59

Shanghai Daily news

Juss Event has become the official retailer of Shanghai Expo's licensed products. It signed the senior sponsor deal with organizers yesterday.

The local company, which has been involved in four Shanghai Master Cup tennis matches, four Formula One Shanghai Grand Prix and three Moto GP China Grand Prix, is to build a nationwide network to sell products featuring Expo logos and the mascot, Haibao.

Also yesterday, the organizers signed accounting firm Ernst & Young as financial consultants for the event.

Ernst & Young, a global leader in assurance, tax, transaction and advisory services, has been the auditor for several Olympic Games.

The firm will work in close cooperation with Expo organizers, said the firm's Jim Hassett.