Shanghai Daily news

The opening ceremony for the Shanghai Tourism Festival, including a parade of floats, will be broadcast over one of Shanghai Telecom's Websites (sh.chinavnet.com) on Saturday, for the first time since the festival began 16 years ago. Festival organizers hope more people will learn about the festival, after 2 million people participated in the event last year and 200 million people around the country watched the float parade on television.