Wang Rongxin came to Moganshan Road near Suzhou Creek at the end of 2003.
The former owner of an advertising company in a small village in neighboring Jiangsu Province, Wang is well aware that Moganshan Road has changed his life totally.
"I always wanted to fulfill my dream in art," the 37-year-old Wang says. "I abandoned everything I had in my hometown and came here."
Unlike the big names on Moganshan Road, Wang isn't on the street's priority list which means he isn't favored with a rental discount.
"This space costs me nearly 15,000 yuan (US$1,852) per month," he says.
His studio is on the first floor of a warehouse at No. 50 Moganshan Road with an area of 250 square meters and the space is clean and bright.
The space is divided into two parts — studio and office.
A guzheng, an ancient Chinese stringed musical instrument, stands inside the studio, as if echoing the Oriental spirit that can be seen in one of Wang's canvases hanging on a wall.
"My paintings sell well," he says. "So I don't have big burden on my shoulders to make ends meet (despite the expensive rental)."
Although he now is one of the "residents" of Mogan-shan Road, Wang says he has a limited circle of friends.
"Sometimes artists are not so easy to deal with, even though I am an artist myself," he says. "Let me put this simply: No. 50 Moganshan Road is like a small society where you can meet different people, some you like and some you don't."
But the "small society" provides Wang with a plat-form on which he can bring his art to more people — and enhance his reputation.

Wang Rongxin
1968 Born in Sihong, Jiangsu Province
1990 Graduated from Huaiyin Normal University
2003 Moved to Shanghai