A political adviser has urged strict monitoring and public supervision to revive the ailing, scandal-ridden sport of Chinese football.

"Chinese football is sick, but please do not dismiss it," said Yin Mingshan, a member of the CPPCC, the top advisory body.

The third season of the scandal-plagued Super League begins this weekend.

Self-discipline and stringent administrative measures are crucial to rein in match-fixing, collusion, group scuffle, gambling, drug taking, seeking prostitutes, and other rampant scandals that have damaged the reputation of the football industry, said Yin.

Government institutions should reinforce supervision and guidance of the football market and ensure the integrity of commercial sponsorship.

Training of young football players should be greatly encouraged, said Yin.

An entrepreneur from Chongqing Municipality, Yin urged more tolerant and positive media reports for the sound development of the game.

He called on fans to return and continue supporting the sport during its most difficult period.