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Supermarket services disappoint consumers
18/5/2005 16:38

Vicky Xu / Shanghai Daily news

People aren't satisfied with the supermarkets because of their poor management, inconvenient goods arrangement and
irresponsible services, a recent survey reveals.
The survey, launched annually by the office of advancing cultural and ideological progress, assesses local people's attitude towards the services provided in 34 industry lines. Supermarket dropped to the last place last year, five ranks worse than in 2003.
According to the survey result, people's complaints lie both in the supermarket management and its salespeople's work. The goods aren't arranged in a way that easily leads customers to where they target, neither were there any guiding signs. Management is poor on ads and promotions, which are always exagerating and misleading. After-sales centers are shedding responsibilities, failing to deal with the complaints effectively. Employees at the supermarkets are often found chatting or leaving where they should stay, unfamiliar with the goods and their places, and impatient with inquiries. Security workers aren't doing a good job, too, because chances of being pickpocketed are rising.
The survey result came from 33,800 samples evaluating 10 aspects of the industry lines including the environmental maintenance, manners, service quality, and complaint management. The overall evaluation improved 24 percentage points year on year. Services provided by the customs office, exit-entry office, pay road, power and water supply rank highest as the top five. Supermarket, property management and transport ranked last.