Wendy Zhang/ Shanghai Daily news

Ten of Shanghai's fair-price drugstores formed an alliance yesterday to promise the public high quality and low prices, today's Laodong Daily reported.
It is rare in the city for these ten competitors, such as Kaixinren and Yifeng, to establish an alliance of trust, said an industry analyst.
They promised to stick to high quality, low prices, offer scientific guidance for patients, improve service standards for customers and improve the local competitive environment; while banning counterfeit products, false ads or promotions.
Spokespersons for the ten drugstores said they are expecting strict supervision from local citizens. In a market economy, they said, it is likely there will be temporary difficulties, but a loss of faith cannot be forgiven.