Obama TV ad attracts large amount of audiences
31/10/2008 17:37
More than 26 million people on Wednesday watched Democratic presidential
nominee Barack Obama's 30-minute TV ad through three major networks, the CNN
reported yesterday. For the three networks, NBC, CBS and Fox attracted 10
million, 8.5 million and 8 million viewers respectively compared with the daily
average audiences of about 7 million who usually tune into each network at the
same half-hour. Overall, for the six networks that aired the ad
simultaneously, it marked an audience rate high of nearly 22 percent, which
means 22 percent of all households or about 30 million people watched Obama's
campaign "infomercial" at that half-hour. It is estimated that Obama's TV ad
costs at least US$3.5 million.
Xinhua
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