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Today
is World Reading Day and a host of new brick-and-mortar stores will be unveiled
in Shanghai on this occasion. Included among them are Sinan Books, which
originated from a pop-up bookstore, Zhida Bookstore, which is the first “new
retail+” unmanned bookstore in the country, and the upgraded Writers' Bookstore
and Longshang Bookstore. These new physical bookstores do not only serve as a
cultural venue for reading experience, cultural exchange and innovation
display, but also play an important role in further popularizing reading and
building the “Shanghai Culture” brand.
Sinan
Books: originated from a pop-up bookstore and is now a dedicated “study room”
for readers
Date: April 23
Location:No.517，Middle Fuxing Road
This new physical bookstore, established and
run by the Shanghai Century Publishing Group, is housed in a nearly century-old
four-storey European-style villa, which was built in 1926 and was formally the
residence of the patriotic General Feng Yuxiang. Famous poet Liu Yazi and his
family also once lived there.
The
first floor of the bookstore is intended for book display and as a reading
zone, with a dedicated “study room” for readers and an area for new books from the London Review
Bookshop. The second floor is where the main entrance of the bookstore is
located and provides lists of best-selling new books from home and abroad. The
third floor is mainly used to display arts books and, along with the fourth
floor, serves as a space for hosting various activities including arts
exhibitions and reading and cultural activities.
Related
events:
“From
Brussels to Shanghai”, an exhibition on the 170th anniversary of the
publication of the Communist Manifesto.
Time:
14:00 PM, April 23 Duration: A month
The
Writers' Bookstore: mainly featuring literary books
Date:
April 23
Location:
No.677, Julu Road
The bookstore is housed in an independent two-storey building and offers
more than 3,000 types of books, among which 80% are literary books. Some of
them are autographed editions signed by the authors and can be collected by
literature lovers. Based on the advantages and resources of the Shanghai
Writers' Association, a variety of events and activities themed around
literature and life will also be held here.
Zhida
Bookstore: the first “new retail+” unmanned bookstore in the country
Date:
April 23
Location:
No.525, Guoquan Road
The bookstore wishes to inject an innovative
experience into a traditional store, which will then be empowered with a new
vitality and become a younger, smarter and more open bookstore, offering brand
new shopping and reading experience to readers.
Related
events:
Norwegian Wood narrated by Wang Zhaoqiang in its entirety
Time: 18:30-20:30
April 22
Guest: Wang Zhaoqiang
Piano concert “Conversation between Classics and Romance”
Time: 19:00-20:00
April 23
Guest: Feng Ye
Longshang
Bookstore: a combination of bookstore, coffee and salon
Date:
April 23
Location:
No.142, Meilong Road
A former bookstore dedicated to the chemical industry on the Meilong Road,
Longshang Bookstore has undergone massive refurbishment in the past year and
has been given rebirth under its new name. The bookstore is owned by the East
China University Science and Technology Press. The new name literally means the
“bookstore on the Meilong Road”.
Longshang Bookstore, which covers an area of 188 square meters and owns more than 20,000 books, will combine a bookstore with coffee and salon, and serve as a public cultural space for its community and university and is committed to bringing a cultural and scientific atmosphere into people’s daily lives. The bookstore mainly features books dealing with science and the humanities.
Related
events:
Cultural salon “Reading and Growth:
Time:13:00-16:00 April 20
Speaker: He Xuesong
Disney bilingual reading workshop
Time: 13:00-14:00 April 23-24
Dayin
Lakeside Bookmall: Reading beside the lake
Date: trial run on April 16, open for business on April 22
Location: No.1,Shengang Avenue, Lingang New City
Dayin
Lakeside Bookmall, which is located alongside Dishui Lake and therefore boasts
wonderful scenery, officially opened for business on April 22. As the first
bookstore in the Lingang area, Dayin Lakeside Bookmall has blazed the trail to
create a new mode of operation where each book can be borrowed and read without
having to purchase it. A reader with a reader card is allowed to borrow books
with a total value up to 300RMB at a time.
The
bookstore mainly features an extensive range of tourism books. As a local
bookstore brand, Dayin Bookmall has already opened a total of 7 physical
bookstores, including the Dayin Lakeside Bookmall.
Related
events：
Music
sharing workshop hosted by composer Chen Gang
Time:
16:00 April 22
BOOKSIMPLE:
cultural life outside the metropolitan life
Date:
April 23
Location:
No.1203, Xiwei Road, Xiadu Small Town
After three years of preparation, BOOKSIMPLE has chosen to be unveiled on World Reading Day. The bookstore is housed in a three-storey building, occupying an area of 1,800 square meters. The first floor and the mezzaninefeature Wricoffee, which is a dining zone, a cultural innovation brands zone, an exhibition zone, and a reading zone for kids. The second floor is mainly used to display books and a gallery (J Gallery) is established there. The third floor is intended for activities (J Saloon).
Related
events：
Sharing
workshop “Book list Update”, hosted by TV hostess He Jie
Time: 14:00-16:30
April 23-24
