The third stop of the journey of cooperation. Shanghai in 1948 was the first city outside the United States to sell more than a million cases of Coca-Cola a year, after the company entered China in 1927.
After a three-decade absence, the company announced its plan to re-enter China in 1978 by signing an agreement with the China National Cereals, Oils and Food Stuffs Import-Export Corporation. This announcement came just one day after the two countries announced the establishment of their diplomatic relations.