Eastday.com, a mainstream media based in Shanghai signed a strategic cooperation agreement on Mar 17, 2016 with the Shanghai People's Association for Friendship (SPAFFC) with Foreign Countries to carry out comprehensive and substantive cooperation in the fields of international communication, brand building, special projects and people-to-people exchanges.

The signing ceremony were attended by Chen Jingxi, Deputy Director of Information Office of Shanghai Municipality, Zhang Xiaosong, Director General of Shanghai Municipal Foreign Affairs Office (SHFAO) and President of Shanghai People's Association for Friendship with Foreign Countries (SPAFFC), Zhou Yajun, Deputy Director General of SHFAO and Vice President of SPAFFC, Jing Ying, Vice Inspector of SHFAO, He Jiliang, Party Secretary and Board Chairman of Eastday, Xu Shiping, President and Editor-in-Chief of Eastday, Jin Dan, Deputy Party Secretary and Secretary of Committee for Discipline Inspection of Eastday, Gao Binxiang, Vice President of Eastday and Ning Wei, Assistant President of Eastday.

Signing ceremony (Photos by Zhan Xiang)

He Jiliang delivers a speech.

Zhang Xiaosong delivers a speech.

Zhang Xiaosong and Xu Shiping, President and Editor-in-Chief of Eastday sign the strategic cooperation agreement.

Chen Jingxi delivers a speech.

He Jiliang, Party Secretary and Board Chairman of Eastday said that the website will take more responsibilities in the international communication of Shanghai. The strategic cooperation will further expand international economic and cultural exchange, promote global communication and achieve new results.

2016 is the first year of the implementation of the 13th Five-Year Plan and also the 60th anniversary of the founding of SPAFFC.

Zhang Xiaosong, Director General of Shanghai Municipal Foreign Affairs Office and President of Shanghai People's Association for Friendship with Foreign Countries said that it is full-range collaboration among the Foreign Affairs Office, Hong Kong & Macao Affairs Office, SPAFFC and Eastday. We will work together in holding international events, enhancing international image and improving communication effects, and serve for the local economy and development in the construction of Shanghai Technology Innovation Center.

Chen Jingxi, Deputy Director of Information Office of Shanghai Municipality said in the speech that the office will provide strong support and omni-directional resources for the cooperation between the two sides.

The strategic cooperation is an important move to realize "Connecting China and the World, Communicating with the World". The both sides will keep in step on the international stage and have broader cooperation prospects in the fields of international communication and global influence.

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